Coastal Vacations Travel Biz

This is a great way to get people’s attention. Web 2.0 is the next new trend on internet marketing, and best of all, it’s FREE! If you have a webcam or just any camcorder, record a small video and tell the world how excited you are about Coastal Vacations and upload on YouTube. Tell your life story on your MySpace.com page and get a Squidoo.com page about your business. Telling your life story will get people to connect with you on a personal level.

This video we created a couple of months ago. We thought it was a neat idea to have a news release about us as directors and the Coastal Vacations business. I don’t suggest everyone gets a TedSaidIt video, but get ideas and be creative, there is so much you can do out there for free to market your Coastal business.

One of the most successful ways to advertise for us has been Google Adwords (pay-per-click). Nothing else has worked better for us to bring qualified prospects to our site. With Google Adwords you make up your own budget, so you can spend as much or as little as you wish every month.

To set up a campaign you need to sign up for a Google account and once logged in you will need to type in an ad and select the keywords that people will need to search on Google in order for your ad to appear. Here we suggest you stick to just a few very specific keywords, such as “coastal vacations, coastal vacations home based business, coastal vacations call center, etc.)

There is a great e-book called “Get Google Ads Free!” that gives a lot of insight on how Google Adwords work and how anyone with a website can get Google advertising for free with the techniques that he teaches.